Nov 05, 2021

OT Growth Partners (“OTGP”), a Kian Capital Partners portfolio company and a leading developer and operator of Orangetheory® Fitness (“OTF”) studios, announced today the promotion of Fred Bryant to Chief Executive Officer effective November 1, 2021. He succeeds Kristie Shifflette, Co-Founder and CEO of OTGP, who will transition to a board and advisory role.

Bryant joined OT Growth Partners at its formation in 2018 as Chief Operating Officer and has been an integral part of the company’s growth and success. Upon graduating from college, Fred served on active duty in the U.S. Army for four years, during which he deployed to Afghanistan. After returning to the private sector, he worked with a number of privately held businesses prior to OTGP to help founders maximize and unlock equity value.

“I am honored to accept the role of CEO as Kristie transitions to her new position and would like to personally thank her for her leadership and vision that propelled us to where we are today,” said Bryant. “I’m excited about our future and look forward to working with the team to drive forward our strategic priorities to best deliver for our customers, our communities and our partners.”

Founded in 2013 by Kristie Shifflette, OT Growth Partners is a leading developer of Orangetheory® Fitness franchises, operating and managing over 50 Orangetheory® Fitness studios in North Carolina, Indiana and Iowa. Orangetheory® Fitness is a scientifically designed group personal training workout blending a unique trifecta of science, coaching and technology that work together seamlessly to elevate participants' heart rates to help burn more calories. Orangetheory® was founded in 2010 with franchisees having opened over 1,400 studios in all 50 U.S. states and 25 countries. In 2020, OT Growth Partners made the 2020 Inc. 5000 list of fastest-growing companies in the U.S. at position number 950 ahead of parent group Orangetheory® Fitness at 1,056.

“This company—our people, our customers and our service to the industry—means a great deal to me personally,” Shifflette commented. “We built and scaled a business in a thoughtful and intentional way where we were able to create opportunities for employment and career development. While it is bittersweet to move on, I am confident that the timing is right for me to pursue the next phase in my life and that Fred will successfully guide OTGP into the future. He is a skilled leader, a selfless friend and an inspiring visionary who has had a tremendous impact on the business. His promotion to CEO puts us in a stronger position as we continue into our next phase of growth."

OTGP partnered with Kian Capital, a leading middle-market private equity firm, in November 2018. The partnership’s early prioritization of an M&A strategy created an intentionally built platform with significant runway. “Fred has taken the initiative to spearhead multiple strategic initiatives that have helped drive meaningful value in the business. More recently, Fred’s leadership has helped stabilize operations through COVID and position the company for continued growth,” said Kevin McCarthy, Co-Founder and Partner at Kian Capital, on Bryant’s promotion. “He has proven himself to be a strong and capable leader, who has the respect of OTGP’s employees, executive team and board, as well as other operators in the OTF system. We see a tremendous opportunity ahead and are confident that Fred’s experience, coupled with his extensive leadership background, will be a catalyst for continued growth and expansion.”

He has proven himself to be a strong and capable leader, who has the respect of OTGP’s employees, executive team and board, as well as other operators in the OTF system. We see a tremendous opportunity ahead and are confident that Fred’s experience, coupled with his extensive leadership background, will be a catalyst for continued growth and expansion.

Kevin McCarthy
Co-Founder & Partner at Kian Capital

About OT Growth Partners

Founded in 2013 by Kristie Shifflette, OT Growth Partners is a leading developer of Orangetheory® Fitness franchises, operating and managing over 50 Orangetheory® Fitness studios in North Carolina, Indiana and Iowa. Orangetheory® Fitness is a scientifically designed group personal training workout blending a unique trifecta of science, coaching and technology that work together seamlessly to elevate participants' heart rates to help burn more calories. Orangetheory® was founded in 2010 with franchisees having opened over 1,400 studios in all 50 U.S. states and 25 countries. In 2020, OT Growth Partners made the 2020 Inc. 5000 list of fastest-growing companies in the U.S. at position number 950 ahead of parent group Orangetheory® Fitness at 1,056.

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